User Experience Design Blog

Commentary on strategy and design of interactive products.

Modern Mobile Phones Frustrate Most Users

January 19th, 2009 by Kimmy Paluch

The BBC reports on a study conducted by Mformation, which reveals that of 4,000 people interviewed in the UK and US, 61% claim that “setting up a new handset is as challenging as moving bank accounts.”

The report reveals other details of the complexity users face, such as using various applications, browsing the web, reading email, and sending picture messages. Results include:

“Of those questioned, 95% said they would be more likely to use new features if the initial set-up were easier.”

“Some 61% of those questioned said they stopped using an application if they could not get it working straight away.”

“Having icons for all a phone’s available services at hand was better than burying them in a sub-menu …”

via: Experientia



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